Posted by Brian Tracy on Aug 18, 2008
The Foremost of the Values
Winston Churchill once said, “Courage is rightly considered the foremost of the virtues, for upon it all others depend.” The systematic development of the deep down quality of unflinching courage is one of the fundamental requirements for leadership in any field. Fear, or the lack of courage is more responsible for failure in management, and in life, than any other factor. It is always fear that causes people to hold back, to sell themselves short, to settle for far less than they are capable of!
Eliminate Fear and Doubt
I firmly believe that you can do, have or be far more than you now know if only you could eliminate the fear, doubts and misgivings that consciously and unconsciously interfere with your realizing your full potential.
Unlearn Your Fears
If there is anything positive about fear, it is that all fears are learned, that no one is born with fears, and that having been learned, they can be unlearned. If you want to understand the role of fear in shaping the course of your life, just ask yourself, if you had a magic wand that would absolutely guarantee you success in any one thing you attempted, what goal would you set for yourself.
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The Great Question
“What one great thing would you dare to dream if you knew you could not fail?” If you had no fears at all with regard to money or the criticism of others, what would you do differently? Most people can think of all kinds of changes they would, or could, make in their lives if they had no fears to hold them back.
The Origins of Fear
The development of courage begins with understanding the psychological origins of fear. The newborn child has only two fears; the fear of falling and the fear of loud noises. All other fears that we experience as adults are learned as we are growing up, primarily as the result of well-meaning but destructive criticism from our parents.
How Fears Develop
When the curious child gets into things and makes a mess, the parent scolds and punishes the child, eventually building up a pattern of fear connected with trying or getting into anything new or different. As adults, we experience this as the fear of failure, the fear of risking, of making a mistake, of losing.
Action Exercises
Here are two steps you can take immediately to put these ideas into action.
First, imagine that you had no fears at all. What would you set as a goal for yourself if you were guaranteed of success?
Second, decide exactly what you want and then act as if it were impossible to fail. You may be surprised at how successful you are.
The Miracle of Self-Discipline
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Tags: Leadership Success
Posted by Brian Tracy on Aug 18, 2008
How Are You Treated By Others?
Self-acceptance begins in infancy, with the influence of your parents and siblings and other important people.
Your own level of self-acceptance is determined largely by how well you feel you are accepted by the important people in your life.
Your attitude toward yourself is determined largely by the attitudes that you think other people have toward you. When you believe that other people think highly of you, your level of self-acceptance and self-esteem goes straight up.
The best way to build a healthy personality involves understanding yourself and your feelings.
Let the Light Shine In
This is achieved through the simple exercise of self-disclosure. For you to truly understand yourself, or to stop being troubled by things that may have happened in your past, you must be able to disclose yourself to at least one person. You have to be able to get those things off your chest. You must rid yourself of those thoughts and feelings by revealing them to someone who won’t make you feel guilty or ashamed for what has happened.
Understand What Makes You Tick
The second part of personality development follows from self-disclosure, and it’s called self-awareness. Only when you can disclose what you’re truly thinking and feeling to someone else can you become aware of those thoughts and emotions If the other person simply listens to you without commenting or criticizing, you have the opportunity to become more aware of the person you are and why you do the things you do. You begin to develop perspective, or what the Buddhists call "detachment."
Be Honest With Yourself
Now we come to the good part. After you’ve gone through self-disclosure to self-awareness, you arrive at self-acceptance. You accept yourself for the person you are, with good points and bad points, with strengths and weaknesses, and with the normal frailties of a human being. When you develop the ability to stand back and look at yourself honestly, and to candidly admit to others that you may not be perfect but you’re all you’ve got, you start to enjoy a heightened sense of self-acceptance.
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Do An Inventory of Your Accomplishments
A valuable exercise for developing higher levels of self-acceptance involves doing an inventory of yourself. In doing this inventory, your job is to accentuate the positive and minimize the negative.
Think of your unique talents and abilities. Think of your core skills, the things that you do exceptionally well that account for your success in your profession and in your personal life right now.
Think About Your Future
Think about your future possibilities and the fact that your potential is virtually unlimited. You can do what you want to do and go where you want to go. You can be the person you want to be. You can set large and small goals and make plans and move step-by-step, progressively toward their realization. There are no obstacles to what you can accomplish except the obstacles that you create in your mind.
Action Exercises
Here are three steps you can take immediately to put these ideas into action:
First, sit down with your spouse, or a good friend, and tell him or her about something that is troubling you and is still causing you unhappiness.
Second, develop perspective on your problem by standing back from it and imagining that it was happening to someone else. What advice would you give to that person?
Third, think continually about the good experiences and accomplishments you have enjoyed in the past. Remind yourself regularly that you are a pretty good person and you’ve done a lot of good things in your life.
The Science of Self-Confidence
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Tags: Personal Success
Posted by Brian Tracy on Aug 15, 2008
Attitude is Everything
The most important attitude for financial success is long-term thinking. Successful people think a long way into the future and they adjust their daily behaviors to assure they achieve their long-term goals. In a longitudinal study done at Harvard University in the 50s and 60s, they studied the reasons for upward socio-economic mobility. They were looking for factors that would predict whether or not an individual or family was going to move upward and be wealthier in the future than in the present.
They studied factors like education, intelligence, being born into the right family, or having the right connections. In every case, they found individuals who had been born with every blessing in life who did poorly. They also found individuals who had been born or come to this country with no advantages at all who had been extremely successful. What was the distinguishing factor?
They finally determined that there was only one key attitude that mattered. They called it "Time Perspective." Time perspective refers to the amount of time that you take into consideration when planning your day to day activities and when making important decisions in your life.
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Time Perspective
People with long-time perspective invariably move up economically in the course of their lifetimes. When you spend weeks, months and years developing your skills and ability and expanding your experience in order to be successful, you have long-time perspective. The average professional person has a time perspective of 10, 15 and 20 years.
Begin to see that everything that you are doing today is part of a long-time continuum, at the end of which you are going to be financially independent or financially unfortunate. People with short-time perspective think only about fun and pleasure in the short term. They have what economists call "The inability to delay gratification." They have an irresistible tendency to spend every single penny they earn and everything that they can borrow.
When you develop long-time perspective, you develop the discipline to delay gratification and to save your money rather than spending it. The combination of long-time perspective and delayed gratification puts you onto the high road to financial independence.
Action Exercises
Now, here are two things you can do to develop the attitudes of financially successful people:
First, think long-term about your financial life. Decide exactly how much you want to be worth five years, ten years and twenty years from today. Write it down. Make a plan. Take action on your plan every single day.
Second, develop the ability to delay gratification. Instead of buying something on impulse, put off buying decisions for a day, a week or even a month. Decide in advance to "think it over" before you buy anything. This can change the way you spend money almost immediately.
Time Power Package
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Tags: Financial Success
Posted by Brian Tracy on Aug 15, 2008
Look for Opportunities
How do you find a new product or service, recognizing that 80 percent or more will be new in five years? Here’s a series of ideas. Number one, begin with yourself. Begin with your own talents, your abilities, your experience, knowledge, interest, background, education, and so on. Look carefully at your current work, your current business, your current position, or your current product or service. Seek for what is called your own acres of diamonds. Look under your own feet.
Look Into Yourself
Here’s a question. What qualities account for your greatest successes in life so far? What personal qualities and abilities have gotten you to where you are? And how could you apply those qualities and abilities to starting and building a new business?
If you already have a company, ask what are your companies’ talents, abilities, experience, knowledge, interest, background, and so on. What qualities and talents and abilities have enabled your company to succeed up to now? Where can you specialize? Where can you make a difference?
Identify What You Really Enjoy
Number two is look for a product or service about which you can really become enthusiastic. Sometimes people become wealthy by translating or transforming their hobbies into a business. You will be most successful doing something or marketing something that you really love.
Every product must have a champion. Every product or service must have someone in the business who really, really loves the product or service and is eager to get out and tell other people about it.
Learn to live your business dreams with The 100 Absolutely Unbreakable Laws of Business Success
Improve On Something Else
Number three, look for something that is an improvement on an existing product or service, not something brand new. Look for something that’s cheaper or better quality. Or that has additional features or functions. Look for something that’s an improvement.
Remember improving an existing successful product or service is the fastest and surest way to build a successful business. An idea only needs to be ten percent new and better to capture substantial market share. Brand new products or services are very risky.
Be Willing to Work Hard
The fourth key to finding a new product or service is this. Don’t look for easy money. Don’t look for gimmicks or useless knickknacks. Don’t look for get-rich-quick schemes or rewards without working, because they’re aren’t any.
More people have wasted more time and more life and more money trying to find quick ways to make easy money than you can possibly imagine. So be willing to put in a lot of hard work before you start making real money in a business.
Success Takes Time
It takes two years to break even in the average business. It takes four years to show a profit. It takes maybe eight to ten years before it starts to generate real cash flow. So you have to be patient. If you’re impatient, what will happen is you’ll end up setting yourself further back than you can imagine.
Action Exercises
First, be prepared to research a lot of business ideas before you make a final decision. The first 10% of time that you spend doing your homework will save you 90% of the effort in getting results later on.
Second, look for something that you can make an improvement upon rather than something brand new. You are surrounded by ideas and opportunities for improvement if you can just identify them.
The 100 Absolutely Unbreakable Laws of Business Success
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Tags: Business Success
Posted by Brian Tracy on Aug 11, 2008
You may have a thousand different goals over the course of your lifetime, but they all will fall into one of four basic categories.
Everything you do is an attempt to enhance the quality of your life in one or more of these areas.
The Key to Happiness
The first category is your desire for happy relationships. You want to love and be loved by others. You want to have a happy, harmonious home life. You want to get along well with the people around you, and you want to earn the respect of the people you respect. Your involvement in social and community affairs results from your desire to have happy interactions with others and to make a contribution to the society you live in.
Enjoy Your Work
The second category is your desire for interesting and challenging work. You want to make a good living, of course, but more than that, you want to really enjoy your occupation or profession. The very best times of your life are when you are completely absorbed in your work.
Become Financially Independent
The third category is your desire for financial independence. You want to be free from worries about money. You want to have enough money in the bank so that you can make decisions without counting your pennies. You want to achieve a certain financial state so that you can retire in comfort and never have to be concerned about whether or not you have enough money to support your lifestyle. Financial independence frees you from poverty and a need to depend upon others for your livelihood. If you save and invest regularly throughout your working life, you will eventually reach the point where you will never have to work again.
Enjoy Excellent Health
The fourth and final category is your desire for good health, to be free of pain and illness and to have a continuous flow of energy and feelings of well-being. In fact, your health is so central to your life that you take it for granted until something happens to disrupt it.
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Peace of Mind is the Key
Peace of mind is essential for every one of these. The greater your peace of mind, the more relaxed and positive you are, the less stress you suffer, the better is your overall health.
The more peace of mind you have, the better are your relationships, the more optimistic, friendly and confident you are with everyone in your life. When you feel good about yourself on the inside, you do your work better and take more pride in it. You are a better boss and coworker. And the greater your overall peace of mind, the more likely you are to earn a good living, save regularly for the future and ultimately achieve financial independence.
Control Your Attention
Life is very much a study of attention. Whatever you dwell upon and think about grows and expands in your life. The more you pay attention to your relationships, the quality and quantity of your work, your finances and your health, the better they will become and the happier you will be.
Action Exercises
Here are three things you can do immediately to put these ideas into action.
First, take time on a regular basis to think about what would make you really happy in each of the four areas.
Second, set specific, measurable goals for improvement in your relationships, your health, your work and your finances and write them down.
Third, resolve to do something every day to increase the quality of some area of your life - and then keep your resolution.
The Psychology of Achievement
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Tags: Personal Success
Posted by Brian Tracy on Aug 11, 2008
Never Worry About Money Again
What is the purpose of a business? Every time I ask this question during a business seminar, the immediate answer that I get back is, “To make a profit.”
The Real Purpose of A Business
But this answer is wrong. The purpose of a business is to create and keep a customer. If a business successfully creates and keeps customers in a cost-effective way, it will make a profit while continuing to survive and thrive. If, for any reason, a business fails to attract or sustain a sufficient number of customers, it will experience losses. Too many losses will lead to the demise of the enterprise.
Why Businesses Fail
According to Dun and Bradstreet, the single, most important reason for the failure of businesses in America is lack of sales. And, of course, this refers to resales as well as initial sales.
So your company’s job is to create and keep a customer, and your job is exactly the same. Remember, no matter what your official title is, you are a salesperson for yourself and your company. And the best way to increase your value as a salesperson is to build your customer base.
Build your customer base with Customers for Life
Why Businesses Succeed
The two most important words to keep in mind in developing a successful customer base are Positioning and Differentiation.
Positioning refers to the way your customers think and talk about you and your company when you are not there. The position that you hold in the customer’s mind determines all of his reactions and interactions with you. Your position determines whether or not your customer buys, whether he buys again and whether he refers others to you. Everything that you do with regard to your customer affects the way your customer thinks about you.
The Key to Competitive Advantage
Differentiation refers to your ability to separate yourself and your product or service from that of your competitors. And it is the key to building and maintaining a competitive advantage. This is the advantage that you and your company have over your competitors in the same marketplace - the unique and special benefits that no one else can give your customer.
Select Your Customers Carefully
When you begin to think about acquiring and keeping customers for life, you need to think about the particular types of customers for whom your competitive advantage is so important that they would be poorly served by using anyone else’s product. You need to then emphasize again and again that the special features and benefits you offer are so important that they should not even think of going somewhere else. If, for any reason, you fail to do this, you may lose the customer and all the work you’ve done in building that relationship in the first place.
Action Exercises
Here are two things you can do immediately to put these ideas into action.
First, determine exactly what your current positioning is today with your customers. How do they think about you and what do they say? How could you improve your positioning?
Second, determine your exact competitive advantage, your area of superiority in what you do. How can you increase in your area of excellence and then convey it better to your customers?
Customers for Life
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Tags: Leadership Success
Posted by Brian Tracy on Aug 8, 2008
The United States is one of the most blessed countries in all of human history. After World War II, it was the “last man standing.�?
As a result, the United States enjoyed the greatest and longest period of sustained affluence and prosperity of any country in the world. An entire generation, now in politics, grew up believing that prosperity was inevitable and that each person was entitled to enjoy a wonderful life without hard work or sacrifice.
Napoleon Hill once wrote, “Never attempt to violate natural laws and win.”
What he meant was that there are certain laws in nature, like gravity, that you cannot violate for any time without paying the consequences.
There is the story of the man who decides to commit suicide by jumping off a 30 story building. As he plummets toward the ground, someone leans out from a 15th story window and shouts, “How’s it going?” The falling man shouts back, “So far, so good!”
Our problems with oil and energy are self-inflicted. We are the only country in the world with enormous oil and gas reserves that has made it illegal for our companies to extract these resources and make them available to the American people.
For some bizarre reason, the politicians in Washington became convinced that we could enjoy endless affluence without paying for it. We could have energy sufficiency, if not energy independence, without ever having to drill for oil in our own country.
Today, we send $700 billion dollars per year overseas to pay for imported oil. We are bankrupting ourselves under a debt load that will crush this country in the coming years if we do not reverse course immediately.
The fact is that oil and gas power 86% of our energy needs in the U.S., and this will not change very much over the next hundred years. We have no choice but to drill and extract all the oil and gas, plus shale oil and coal that we possibly can, to stop shipping hundreds of billions of dollars overseas into the hands of people who are not necessarily our friends.
All the hysteria over global warming does not change the fact that average global temperatures stopped rising in 1998 and have stabilized since then. We are having some of the coldest winters on record. The hottest years recorded in the United States are 1934 and 1935, when temperatures were hotter than they are today, and there were no excessive carbon dioxide emissions taking place, especially since we were in the middle of the Great Depression.
In previous eras, carbon dioxide emissions were ten times and twenty times greater over the earth than they are today. During those times, the excess carbon dioxide was absorbed by plant life, causing most of the world to be covered by dense tropical forests. Today, increased carbon dioxide levels actually lead to more luxurious and abundant crops and food stocks to feed a hungry world.
Environmentalism today has become the ultimate religion for atheists. People who do not believe in God instead believe in the environment, and with an almost hysterical faithfulness that shuts out all facts, information and contrary opinions.
The environmentalists are what Eric Hoffer called, “the true believers.” They are so passionately extreme about their viewpoint that mankind is the source of all evil on the earth, that they are willing to engage in any behaviors, including violence, burning and destruction, to support those beliefs.
The fact is that there is only one way for Americans to enjoy a sustained, high quality of life, that is affordable to all, and that is by drilling oil and gas, mining coal, and developing the oil shale in western United States that contains as much as 1.7 trillion barrels of oil.
Politicians in Washington are the only politicians in the world who are convinced that we can maintain our standard of living by making it illegal to drill more energy supplies, and bankrupting our country by sending $700 billion dollars a year overseas to oil exporters.
But, as Herbert Stein said, “What cannot go on, won’t.”
Sooner or later, the American public will awake. As Ayn Rand wrote in her Theory of Objectivism, “Reality is.” Two and two is four. What goes up must come down. The sun rises in the east and sets in the west. We must aggressively drill for and extract more oil, natural gas, coal and shale if we are to provide for our energy needs, for ourselves and our families, before the nation goes bankrupt.
Keep on thinking!
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Tags: Brian's Words of Wisdom
Posted by Brian Tracy on Aug 8, 2008
Start From Nothing and Become Financially Independent
More than eighty percent of self-made millionaires in America began with nothing or in many cases, less than nothing. I can certainly relate to that because when I was growing up and right into my early 30s, I never had any extra money with which to start a fortune. It seemed to me that there was always enough, if not more than enough bills, to absorb every penny I earned. I was always in debt.
Be Ready for Your Opportunity
And even if a great business opportunity did come along, I wouldn’t have been able to do anything with it. As I began studying financial success and self-made millionaires, I noticed that almost everyone around me was in pretty much the same boat. The idea of becoming really wealthy was a distant dream with very little possibility of coming true. You may be in the same situation, with more bills than money or assets.
Look at the Numbers
The statistics are a little scary. Of 100 people who reach retirement age, according to insurance industry statistics, only one will be wealthy. Four out of the hundred will be financially independent; fifteen will have some savings put aside. And the other 80 will be dependent on pensions, still working or broke - this after a lifetime of well-paid work in the most affluent society in human history. Now why does this happen?
Become financially independent with Million Dollar Habits
Why People Retire Poor
There are two main reasons why people retire poor. First, they never decide to retire rich. They wish and hope and pray, but they never make a firm, unequivocal decision that they’re going to do it. Second, even if they do decide to retire rich, they procrastinate until it’s too late. They always have some good reason for putting it off.
Start With Desire and Decision
If you sincerely want to beat the odds, to achieve financial independence and retire wealthy, there are four critical steps that you must take, all starting with the letter D.
The first step is desire. You must want it badly enough to make an unshakable commitment and to be willing to make sacrifices. The second D is decision. You must make a decision right now to do whatever is necessary, to be willing to pay any price, go any distance, to achieve your goal.
Practice Determination and Discipline
The third D is determination, which is to keep at it until you succeed in spite of all the problems and obstacles you will experience. And the fourth D is discipline - the discipline to master yourself to develop the habits necessary for achieving financial independence.
Those are the four Ds. Desire, Decision, Determination and Discipline. And you can measure how successful you’re going to be in the future by measuring how well you’re doing in each of those on a scale of one to ten.
Action Exercises
Here are two things you can do immediately to put these ideas into action.
First, make a decision, right now, that you are going to be financially independent, no matter what obstacles you face in the short term. Then write it down, make a plan and start to work on it every single day.
Second, resolve in advance that you will persist in the face of every setback or obstacle you face. You will never give up. You will keep on moving forward until you finally achieve your goal.
Million Dollar Habits
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Tags: Financial Success
Posted by Brian Tracy on Aug 7, 2008
Many businesspeople achieve their greatest successes in unexpected areas.
They begin a business and then they find that it isn’t as profitable as they had anticipated, so they change direction, using their experience and their momentum, and strike paydirt in something else. The most important thing is to begin. To take action. To move forward one step at a time, learning and growing as you go. There is enough information available in virtually every field for you to become knowledgeable enough to achieve success. But action is necessary.
The Two Parts of Success
Success author Orison Swett Marden once wrote, the first part of success is get-to-it-ivness. The second part is stick-to-it-iveness. Every business beginning requires an act of faith and courage, a bold leap into the unknown. Only one in ten people who want to start their own businesses ever develop enough courage to begin and enough persistence to continue. Get-to-it-iveness. And stick-to-it-iveness. The fear of failure, more than anything else, holds people back. It paralyzes action. And it makes failure inevitable.
Begin With a Dream
Fortunately, even if you know nothing about business, you can begin with a dream, a castle in the air, and then build a foundation under it.
Learn How You Can Start, Build, Manage or Turn Around Any Business Home Study Course
Seven Simple Steps
The starting point of many great fortunes has been these seven simple steps. Number one, set a goal and back it with a burning desire. Number two, begin accumulating capital with a regular savings program. Nothing else is possible without this. You cannot move forward until you start a savings program.
Use Your Current Job As A Springboard
Number three, use your current job as a springboard to later success. Learn while you earn. Take the long view. Number four, experiment in business on a limited scale so you can learn the key abilities necessary for success. Number five, search for problems, needs unmet, products or services you can supply of good quality at reasonable prices.
Read Everything You Can Find
Number six, read everything you can find on your chosen field. Remain flexible. Be willing to change your mind if you get different information. And number seven, implement your plans with courage and persistence. Have complete faith in your ability to succeed and never, never give up.
Action Exercises
Now, here are two actions you can take immediately to start moving toward entrepreneurial success:
First, set a goal, make a plan and then launch your plan. Get started. Do something. Begin on a small scale with limited risk and investment but get going!
Second, resolve that, no matter what happens, you will never, never give up until you are successful. Before you accomplish anything worthwhile, you will have to pass the persistence test. And the test will come far sooner than you imagine.
How You Can Start, Build, Manage or Turn Around Any Business Home Study Course
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Tags: Business Success
Posted by Brian Tracy on Aug 6, 2008
Your Real Goal
Your goal is to become a transformational leader, the kind of person that motivates and inspires people to perform at levels far beyond anything that they had previously thought possible.
Keep People In the Know
Transformational leaders empower others by keeping them “in the know,” by keeping them fully informed on everything that effects their jobs. People want and need to feel that they are “insiders,” that they are aware of everything that is going on. There is nothing so demoralizing to a staff member than to be kept in the dark about their work and what is going on in the company.
Give Regular Feedback
One empowering behavior practiced by transformational leaders is regular feedback on performance and results. People need to know how they’re doing so they can improve if performance is below standards and so that they can be proud of their successes. The more feedback you give to people, the better it is, as long as the feedback is objective and not critical. My friend, Ken Blanchard, says that, “Positive feedback is the breakfast of champions.”
Learn how to motivate, inspire and uplift people to achieve your vision with Leadership:Leadership: The Critical Difference
Be Generous With Praise
Be generous with your praise and encouragement. Remember, people are the only asset that can be made to appreciate in value by giving them warmth, respect, approval and by creating a climate of positive expectations.
Create An Exciting Future
What companies and countries and institutions need today are courageous visionary leaders who are committed to creating an exciting future for themselves and others. You have within yourself the ability to evolve and grow as a leader and to make a real difference in the world around you. And the one thing you can know for sure about yourself is that, no matter what you’ve accomplished up to now, there is far more that you can do.
As you practice the behaviors of effective leaders, you will grow more and more toward the realization of your full potential. It’s completely up to you.
Action Exercises
Here are two things you can do immediately to put these ideas into action in your work.
First, hold regular meetings with your staff and tell them everything that is going on. Invite their comments, questions and concerns. Make everybody feel as if he or she was an insider in the organization.
Second, continually look for opportunities to give positive feedback, praise and encouragement. People need praise and encouragement like roses need rain and sunshine. Take every opportunity to make people feel better about themselves and their work.
Leadership: The Critical Difference
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Tags: Leadership Success
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