Posted by Brian Tracy on Oct 27, 2008
What Only Leaders Can Do
The one quality that all leaders have in common is that they have a clear and exciting vision for the future. This is something that only the leader can do. Only the leader can think about the future and plan for the future each day.
Develop A Clear Vision
Excellent leaders take the time to think through and develop a clear picture of where they want the organization to be in one, three and five years. Leaders have the ability to communicate this vision in such a way that others "buy in" and eventually see the vision as belonging to them.
How to Motivate People
It is the vision of the future possibilities, of what can be, that arouses emotion and motivates people to give of their best. The most powerful vision is always qualitative, aimed at and described in terms of values and mission rather than quantitative, described in terms of money. Of course, money is important, but the decision and commitment to "be the best in the business" is far more exciting.
To encourage others, to instill confidence in them, to help them to perform at their best requires first of all that you lead by example.
How You Can Start, Build, Manage or Turn Around Any Business Home Study Course will help you increase your profits and be an excellent entrepreneur.
Be A Great Team Player
A study at Stanford Business School examined the qualities that companies look for in promoting young managers toward senior executive positions, especially the position of Chief Executive Officer. The study concluded that there were two important qualities required for great success in leadership. The first is the ability to put together a team and function as a good team player. Since all work is ultimately done by teams, and the managers’ output is the output of the team, the ability to select team members, set objectives, delegate responsibility and finally, get the job done, was central to success in management.
Keep Your Cool
The second quality required for rapid promotion was found to be the ability to function well under pressure, and especially in a crisis. Keeping your cool in a crisis means to practice patience and self-control under difficult or disappointing circumstances.
Everyone Is Watching
The character and quality of a leader is often demonstrated in these critical moments under fire, when everyone is watching, observing and privately taking notes. As Rudyard Kipling once said, "If you can keep your head when all around you are losing theirs and blaming it on you, then the world is yours and all that’s in it".
Your job as a leader is to have a clear vision of where you want to go and then to keep your cool when things go wrong, as they surely will.
Action Exercises
Here are two things you can do immediately to put these ideas into action.
First, project forward 3-5 years and imagine your ideal future vision. What does it look like? What steps can you take immediately to begin turning your future vision into your current reality?
Second, resolve in advance that, no matter what happens, you will remain calm and cool. You will not become upset or angry. You will take a deep breath and focus on the solution rather than on the problem.
How You Can Start, Build, Manage or Turn Around Any Business Home Study Course

See Also
Tags: Leadership Success
Posted by Brian Tracy on Oct 20, 2008
The most important quality of leadership, the one quality for which you want to be known, is extraordinary performance, with the goal of achieving extraordinary results.
These results then serve as an inspiration to others to perform at equally exceptional levels. People ascribe leadership to those men and women who they feel can most enable them to achieve important goals or objectives.
Why People Respect You
We develop great perceptions of those men and women we can count on to help us achieve what is important to us. Men and women who make great sales, or who establish admirable sales records, develop influence in the minds and hearts of their coworkers and superiors. They are spoken about in the most positive way.
The Halo Effect
Men and women who are responsible for companies or departments that achieve high levels of profitability also develop charisma. They develop what is called the "halo effect." They are perceived by others to be extraordinary men and women who are capable of great things. Their shortcomings are often overlooked, while their strong points are overemphasized. They become charismatic.
The Source of Charisma
Charisma actually comes from working on yourself. It comes from liking and accepting yourself unconditionally as you do and say the specific things that develop within you a powerful, charismatic personality.
Become a better manager with 21 Great Ways to Become an Outstanding Manager.
Be Determined and Purposeful
When you set clear goals and become determined and purposeful, backing those goals with unshakable self-confidence, you develop charisma. When you are enthusiastic and excited about what you are doing, when you are totally committed to achieving something worthwhile, you radiate charisma. When you take the time to study and become an expert at what you do, and then prepare thoroughly for any opportunity to use your knowledge, skill or experience, the perception that others have of you goes straight up.
Accept Complete Responsibility
When you take complete responsibility and accept ownership, without making excuses or blaming others, you experience a sense of control that leads to the personal power that is the foundation of charisma. When you look like a winner in every respect, when you have the kind of external image that others admire, you build your charisma. When you develop your character by setting high standards and then disciplining yourself to live consistent with the highest principles you know, you become the kind of person who is admired and respected everywhere. You become the kind of person who radiates charisma to others.
Focus on Results
Finally, when you concentrate your energies on achieving the results that you have been hired to accomplish, the results that others expect of you, you develop the reputation for performance and achievement that inevitably leads to the perception of charisma.
You can develop the kind of charisma that opens doors for you by going to work on yourself, consistently and persistently, and becoming the kind of person everyone can admire and look up to. That’s what charisma is all about.
Action Exercises
Here are two things you can do immediately to put these ideas into action.
First, ask yourself every day, "What is the one thing that I and only I can do, that if done well, will make a real difference to my company?" Whatever your answer, go to work on that.
Second, decide upon the most important results you can get for your company and make sure that you and everyone else is working on those results every hour of every day.
21 Great Ways to Become an Outstanding Manager

See Also
Tags: Leadership Success
Posted by Brian Tracy on Sep 29, 2008
The one quality that all leaders have in common is that they have a clear and exciting vision for the future.
This is something that only the leader can do. Only the leader can think about the future and plan for the future each day.
Take the Time to Think
Excellent leaders take the time to think through and develop a clear picture of where they want the organization to be in one, three and five years. Leaders have the ability to communicate this vision in such a way that others "buy in" and eventually see the vision as belonging to them.
Motivate People to Give of Their Best
It is the vision of the future possibilities, of what can be, that arouses emotion and motivates people to give of their best. The most powerful vision is always qualitative, aimed at and described in terms of values and mission rather than quantitative, which is described in terms of money and numbers.
Money is Important
Of course, money is important, but the decision and commitment to "be the best in the business" is far more exciting.
Keep Your Cool
Another key to leadership success is for you to "keep your cool." A study at Stanford Business School examined the qualities that companies look for in promoting young managers toward senior executive positions, especially the position of Chief Executive Officer. The study concluded that the two most important qualities required for great success were, first, the ability to put together and function as part of a team. Since all work is ultimately done by teams, and the managers’ output is the output of the team, the ability to select team members, set objectives, delegate responsibility and finally, get the job done, was central to success in management.
Learn How to Talk: Secrets of the Great Communicators.
Practice is Everything
The second quality required for rapid promotion was found to be the ability to function well under pressure, and especially in a crisis. Keeping your cool in a crisis means to practice patience and self-control under difficult or disappointing circumstances.
People Are Watching
The character and quality of a leader is often demonstrated in these critical moments under fire, when everyone is watching, observing and privately taking notes. As Rudyard Kipling once said, "If you can keep your head when all around you are losing theirs and blaming it on you, then the world is yours and all that’s in it".
Your job as a leader is to have a clear vision of where you want to go and then to keep your cool when things go wrong, as they surely will.
Action Exercises
Here are two things you can do immediately to put these ideas into action:
First, project forward 3-5 years and imagine your ideal future vision. What does it look like? What steps can you take immediately to begin turning your future vision into your current reality?
Second, resolve in advance that, no matter what happens, you will remain calm and cool. You will not become upset or angry. You will take a deep breath and focus on the solution rather than on the problem.
How to Talk: Secrets of the Great Communicators + Bonuses!

See Also
Tags: Leadership Success
Posted by Brian Tracy on Sep 22, 2008
The only real measure of business leadership is results.
This requires the ability to act boldly with no guarantees of success. The greatest obstacle to overcome is fear of the unknown.
The Key to Confidence
Most fear however, is rooted in ignorance. The more knowledge or skill you have in any area, the less fear it holds. Napoleon Bonaparte is considered by historians to be perhaps the greatest single military leader who ever lived. More than 100,000 books have been written about him since his death on St. Helena.
Pay Attention to Detail
Napoleon’s courage was legendary but it was not vain or impetuous. Napoleon was famous for his fastidious attention to detail, for taking pains to study and thoroughly understand every military situation he ever faced. He led the French army in hundreds of minor and major engagements and lost only three, the last one being Waterloo. The more you know about what you face, the lower your level of ignorance, the more courage and confidence you will have naturally. The more time you take to think through a situation, the more capable you will be of dealing with it when it arises. Napoleon planned for every contingency.
Become and outstanding leader with the Leadership for Results Package
Think About the Possibilities
He carefully considered and followed through to its natural conclusion every setback or possibility of defeat he might encounter and then he prepared against it. To be caught unprepared for unexpected setbacks is a mark of weak leadership. Confidence comes from the constructive use of pessimism, thinking about what could go wrong long before it does.
Action Exercises
Here are two ways you can apply Napoleon’s strategy to your situation.
First, become an expert in your field. Never stop learning and growing. The more you know, the more confidence you will have.
Second, get the facts. Double check everything. Be prepared for unexpected setbacks and reversals. The more prepared you are, the more confidence you will have.
Leadership for Results Package

See Also
Tags: Leadership Success
Posted by Brian Tracy on Sep 22, 2008
Clarity accounts for probably 80% of success and happiness.
Lack of clarity is probably more responsible for frustration and underachievement than any other single factor. That’s why we say that "Success is goals, and all else is commentary." People with clear, written goals, accomplish far more in a shorter period of time than people without them could ever imagine. This is true everywhere and under all circumstances.
The Three Keys to High Achievement
You could even say that the three keys to high achievement are, "Clarity, Clarity, Clarity," with regard to your goals. Your success in life will be largely determined by how clear you are about what it is you really, really want.
Write and Rewrite Your Goals
The more you write and rewrite your goals and the more you think about them, the clearer you will become about them. The clearer you are about what you want, the more likely you are to do more and more of the things that are consistent with achieving them. Meanwhile, you will do fewer and fewer of the things that don’t help to get the things you really want.
The Seven Step Process for Achieving Goals
Here, once more, is the simple, seven-step process that you can use to achieve your goals faster and easier than ever before.
First, decide exactly what you want in each area of your life. Be specific!
Second, write it down, clearly and in detail;
Third, set a specific deadline. If it is a large goal, break it down into sub-deadlines and write them down in order;
Fourth, make a list of everything you can think of that you are going to have to do to achieve your goal. As you think of new items, add them to your list;
Fifth, organize the items on your list into a plan by placing them in the proper sequence and priority;
Sixth, take action immediately on the most important thing you can do on your plan. This is very important!
Seventh, do something every day that moves you toward the attainment of one or more of your important goals. Maintain the momentum!
Achieve goals faster than you ever imagined with The Power of Clarity!
Join the Top 3%
Fewer than three percent of adults have written goals and plans that they work on every single day. When you sit down and write out your goals, you move yourself into the top 3% of people in our society. And you will soon start to get the same results that they do.
Review Your Goals Daily
Study and review your goals every day to be sure they are still your most important goals. You will find yourself adding goals to your list as time passes. You will also find yourself deleting goals that are no longer as important as you once thought. Whatever your goals are, plan them out thoroughly, on paper, and work on them every single day. This is the key to peak performance and maximum achievement.
Action Exercises
Here is how you can apply this law immediately:
First, make a list of ten goals that you would like to achieve in the coming year. Write them down in the present tense, as though a year has passed and you have already accomplished them.
Second, from your list of ten goals, ask yourself, "What one goal, if I were to accomplish it, would have the greatest positive impact on my life?" Whatever it is, put a circle around this goal and move it to a separate sheet of paper.
Third, practice the seven-step method described above on this goal. Set a deadline, make a plan, and put it into action and work on it every day. Make this goal your major definite purpose for the weeks and months ahead.
Get ready for some amazing changes in your life.
The Power of Clarity

See Also
Tags: Leadership Success
Posted by Brian Tracy on Sep 9, 2008
Get the Cooperation of Others
Empowering people is the key to building a high-performance team. Once you empower people by learning how to motivate and inspire them, they will want to work with you to help you achieve your goals in everything you do. Your ability to enlist the knowledge, energy and resources of others enables you to become a multiplication sign, to leverage yourself so that you accomplish far more than the average person and in a far shorter period of time.
Determine the Key People to Empower
There are three types of people that you want to and need to empower on a regular basis. They are, first of all, the people closest to you: your family, your friends, your spouse and your children. Second are your work relationships: your staff, your coworkers, your peers, your colleagues and even your boss. Third are all the other people that you interact with in your day-to-day life: your customers, your suppliers, your banker, the people with whom you deal in stores, restaurants, airplanes, hotels and everywhere else. In each case, your ability to get people to help you is what will make you a more powerful and effective person.
Always Be Positive
Empower means "putting power into," and it can also mean "bringing energy and enthusiasm out of." So the first step in empowering people is to refrain from doing anything that disempowers them or reduces their energy and enthusiasm for what they are doing.
There are things you can do every single day to empower people and make them feel good about themselves.
Learn How to Talk: Secrets of the Great Communicators + Bonuses!
Satisfy the Deepest Needs
The deepest need that each person has is for self-esteem, a sense of being important, valuable and worthwhile. Everything that you do in your interactions with others affects their self-esteem in some way. You already have an excellent frame of reference to determine the things that you can do to boost the self-esteem and therefore the sense of personal power of those around you. Give them what you’d like for yourself.
Continually Express Appreciation
Perhaps the simplest way to make another person feel good about himself or herself is your continuous expressions of appreciation for everything that person does for you, large or small. Say "thank you" on every occasion.
Thank your spouse for everything that he or she does for you. Thank your children for their cooperation and support in everything that they do around the house. Thank your friends for the smallest acts of kindnesses. The more you thank other people for doing things for you, the more things those other people will want to do.
Action Exercises
Here are two things you can do immediately to put these ideas into action.
First, continually look for ways to make people feel more valuable and important. Say things to others that you would like others to say to you.
Second, express appreciation for everything anyone does for you, large or small. Say the words, "thank you" on every occasion.
How to Talk: Secrets of the Great Communicators + Bonuses!

See Also
Tags: Leadership Success
Posted by Brian Tracy on Sep 3, 2008
Boldness is a necessary part of courage but it must be a boldness based on an intelligent assessment of the potential risks and rewards.
The wonderful nature of boldness is that, properly directed, it builds the habit of courage in the person who practices it.
Act Boldly in Every Situation
In my experience, any virtue translated into action leads almost invariably to positive results. This applies to integrity, persistence, courtesy, love and courage. I’ve always liked the advice of an old man to his grandson. “Act boldly and unseen forces will come to your aid.”
Take a Leap of Faith
Perhaps the most obviously important part of courage is the courage to step out in the face of uncertainty. Every great venture in the history of man has begun with faith and a giant leap into the unknown.
General Douglas MacArthur said, “There is no security in life, only opportunity.” The creed of Frederick The Great, one of history’s most successful leaders was, “Audacity, audacity-always audacity.”
How You Can Start, Build, Manage or Turn Around Any Business Home Study Course
Launch With No Guarantees
A 12-year study of successful entrepreneurs conducted by Babson College concluded that the only thing they had in common was the willingness to launch, to step out in faith. Once they had started, they learned the lessons they needed to succeed. Many of them ending up successful in completely different businesses from where they started.
Dare to Go Forward
Dare to go forward. Successful companies are invariably those that continue to research, develop, experiment and introduce new products and services – even during the deepest recessions. Successful executives are those who are continually stretching themselves to move out of the comfort zone, to face the twin fears of failure and rejection and to move forward in spite of them.
Action Exercises
Here are two ways to develop greater boldness in your work and personal life.
First, just do it! Step out in faith! If you think of some action you can take to improve your life, give it a try. You may be surprised.
Second, when in doubt, act with audacity. Audacity may get you into trouble but even more audacity will get you out. Go for it!
How You Can Start, Build, Manage or Turn Around Any Business Home Study Course

See Also
Tags: Leadership Success
Posted by Brian Tracy on Aug 25, 2008
There is a simple eight step method for systematic problem solving.
By solving problems in an orderly way, you can dramatically increase the power of your thinking.
Proceed With A Positive Attitude
First, approach the problem with the expectant attitude that there is a logical practical solution just waiting to be found. Be relaxed, calm, confident and clear in your mind.
Second, change your language from negative to positive. Instead of the word “problem,” use the word “situation.” Problem is a negative word while situation is a neutral word. “We have an interesting situation”, is better than, “We have a problem.”
Define the Situation Clearly
The third step in systematic problem-solving is to define the situation clearly, in writing. “Exactly what is the situation?” Then ask, “What else is the situation?” Sometimes stating the problem in different words makes it much easier to solve.
Once, when I was working with the Chamber of Commerce, I came to the attention of a senior executive who hired me away from the company I was working for a year later at triple the salary. Meeting people is very important. Network at every opportunity.
Fully 50% of situations can be resolved by accurate definition.
Learn to get thing done with Crunch Time!
Identify Causes and Solutions
Step number four is to, ask “What are all the possible causes of this situation?” Failure to identify the causes or reasons for the situation often causes you to have to solve it again and again. Fully 25% or more of situations can be effectively dealt with by discovering the correct causes.
Step number five is to ask, “What are all the possible solutions?” Write out as many solutions or answers to the situation as possible before moving on. The quantity of possible solutions usually determines the quality of the solution chosen.
Clear Decisions Are Key
Step number six is to “Make a clear decision.” Usually any decision is better than none.
Step number seven is to “Assign clear responsibility for carrying out the decision and then set a deadline for completion and review.” Remember, a decision without a deadline is just a fruitless discussion.
Finally, step number eight is to follow-up, monitor the decision, compare actual results with expected results and then generate new solutions and new courses of action.
Action Exercises
Now, here are two ways you can apply this technique to think more creatively.
First, state the problem clearly, in writing, so that you know exactly what it is that you are trying to solve. Ask, “What else is the problem?”
Second, develop as many solutions as you possibly can, including doing nothing, before you make a decision. Quality of ideas is in direct proportion to the quantity that you generate.
Crunch Time!

See Also
Tags: Leadership Success
Posted by Brian Tracy on Aug 18, 2008
The Foremost of the Values
Winston Churchill once said, “Courage is rightly considered the foremost of the virtues, for upon it all others depend.” The systematic development of the deep down quality of unflinching courage is one of the fundamental requirements for leadership in any field. Fear, or the lack of courage is more responsible for failure in management, and in life, than any other factor. It is always fear that causes people to hold back, to sell themselves short, to settle for far less than they are capable of!
Eliminate Fear and Doubt
I firmly believe that you can do, have or be far more than you now know if only you could eliminate the fear, doubts and misgivings that consciously and unconsciously interfere with your realizing your full potential.
Unlearn Your Fears
If there is anything positive about fear, it is that all fears are learned, that no one is born with fears, and that having been learned, they can be unlearned. If you want to understand the role of fear in shaping the course of your life, just ask yourself, if you had a magic wand that would absolutely guarantee you success in any one thing you attempted, what goal would you set for yourself.
Accomplish more than you can imagine with The Miracle of Self-Discipline
The Great Question
“What one great thing would you dare to dream if you knew you could not fail?” If you had no fears at all with regard to money or the criticism of others, what would you do differently? Most people can think of all kinds of changes they would, or could, make in their lives if they had no fears to hold them back.
The Origins of Fear
The development of courage begins with understanding the psychological origins of fear. The newborn child has only two fears; the fear of falling and the fear of loud noises. All other fears that we experience as adults are learned as we are growing up, primarily as the result of well-meaning but destructive criticism from our parents.
How Fears Develop
When the curious child gets into things and makes a mess, the parent scolds and punishes the child, eventually building up a pattern of fear connected with trying or getting into anything new or different. As adults, we experience this as the fear of failure, the fear of risking, of making a mistake, of losing.
Action Exercises
Here are two steps you can take immediately to put these ideas into action.
First, imagine that you had no fears at all. What would you set as a goal for yourself if you were guaranteed of success?
Second, decide exactly what you want and then act as if it were impossible to fail. You may be surprised at how successful you are.
The Miracle of Self-Discipline

See Also
Tags: Leadership Success
Posted by Brian Tracy on Aug 11, 2008
Never Worry About Money Again
What is the purpose of a business? Every time I ask this question during a business seminar, the immediate answer that I get back is, “To make a profit.”
The Real Purpose of A Business
But this answer is wrong. The purpose of a business is to create and keep a customer. If a business successfully creates and keeps customers in a cost-effective way, it will make a profit while continuing to survive and thrive. If, for any reason, a business fails to attract or sustain a sufficient number of customers, it will experience losses. Too many losses will lead to the demise of the enterprise.
Why Businesses Fail
According to Dun and Bradstreet, the single, most important reason for the failure of businesses in America is lack of sales. And, of course, this refers to resales as well as initial sales.
So your company’s job is to create and keep a customer, and your job is exactly the same. Remember, no matter what your official title is, you are a salesperson for yourself and your company. And the best way to increase your value as a salesperson is to build your customer base.
Build your customer base with Customers for Life
Why Businesses Succeed
The two most important words to keep in mind in developing a successful customer base are Positioning and Differentiation.
Positioning refers to the way your customers think and talk about you and your company when you are not there. The position that you hold in the customer’s mind determines all of his reactions and interactions with you. Your position determines whether or not your customer buys, whether he buys again and whether he refers others to you. Everything that you do with regard to your customer affects the way your customer thinks about you.
The Key to Competitive Advantage
Differentiation refers to your ability to separate yourself and your product or service from that of your competitors. And it is the key to building and maintaining a competitive advantage. This is the advantage that you and your company have over your competitors in the same marketplace – the unique and special benefits that no one else can give your customer.
Select Your Customers Carefully
When you begin to think about acquiring and keeping customers for life, you need to think about the particular types of customers for whom your competitive advantage is so important that they would be poorly served by using anyone else’s product. You need to then emphasize again and again that the special features and benefits you offer are so important that they should not even think of going somewhere else. If, for any reason, you fail to do this, you may lose the customer and all the work you’ve done in building that relationship in the first place.
Action Exercises
Here are two things you can do immediately to put these ideas into action.
First, determine exactly what your current positioning is today with your customers. How do they think about you and what do they say? How could you improve your positioning?
Second, determine your exact competitive advantage, your area of superiority in what you do. How can you increase in your area of excellence and then convey it better to your customers?
Customers for Life

See Also
Tags: Leadership Success
comments