10 of the Best Sales Books For Sales Training & Learning

It’s important that you dedicate yourself to continuous learning and self-development, especially when it comes to sales success.

Reading some of the best sales books ever written can help expedite your mastery of sales and improve all aspects of your sales techniques. Over the course of my career, I’ve read thousands of books, hundreds of them have been on sales and I have used the knowledge I’ve acquired from the best ones in many of my sales training courses.

Here are 10 great sales books to add to your reading list…. Read more

How to Sell Value Rather Than Price

One of the great areas that I work on with corporations all over the world is called value selling, or the customer value offering.

Value selling says that customers buy your value or service because they anticipate enjoying a value that they would not have in the absence of your product or service. People don’t buy products, they buy the results the product will give them.
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