Eat That Frog… is now an iPhone Application
Eat That Frog… is now an iPhone Application
Eat That Frog! Every bit of planning, prioritizing, and organizing comes down to this simple concept.
Every great achievement of humankind has been preceded by a long period of hard, concentrated work until the job was done. Your ability to select your most important task, to begin it, and then to concentrate on it until it is complete is the key to high levels of performance and personal productivity.
By concentrating on your most important task, you can reduce the time required to complete it by 50% or more.
It has been estimated that the tendency to start and stop a task - to pick it up, put it down, and come back to it - can increase the time necessary to complete the task by as much as 500%. This is not productive!
But when you prepare thoroughly and then begin, refusing to stop or turn aside until the job is done, you develop energy, enthusiasm, and motivation. You get better and better and more productive. You work faster and more effectively.
Now I’ve taken this concept to the next level - I’ve developed an iPhone application to help you put the Eat That Frog concept into practice.
Last week this application rose to #6 in the Productivity Category AND was featured in the New and Noteworthy section of iTunes. Wow!
See for yourself…

Based on my best-selling book, Eat That Frog, the Eat That Frog iPhone Application will give you tools you need at your fingertips to ‘Eat That Frog’ each and every day to reach even higher levels of productivity and beat procrastination…
With this new app, you will have the ability to:
- Establish as many custom Tasks/”Frogs” as you like
- Track your daily Frog and add required steps to keep you on target
- Establish estimated completion dates for each Frog
- Track each Frog over multiple days if necessary
- Chart both completion percentages and status
- And much more!
This app is specifically designed and developed to ensure that your biggest priorities are handled with the urgency and focus required to make you most effective in your business and personal life.
The key is for you to determine the most valuable and important thing you could possibly do at every single moment and then Eat That Frog!






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[...] This post was mentioned on Twitter by Scott Watkins. Scott Watkins said: RT @InnerMasteryBrian Tracy: Eat That Frog… is now an iPhone Application http://bit.ly/3RAUT3 [...]
I read your book “Eat That Frog” before, it is very interesting & help me to rid of some problems…
thx Brian…
Is it planned to have a Windows Mobile version of Eat that frog? I assume still a lot of people using PockePC that would like to have it
Great idea for an application. When I worked in a college bookstore, we once had a professor come in and ask for Eat That Frog. He said he was going to teach a class with it!
Hello Brian
Any idea when you will develop an application for us Blackberry users?
Have Eat That Frog Book too, just starting working through it, very good read as well as Advanced Selling Strategies
Congratulations!
This is an important practical book. I hope every good people would be inspired to do something every day toward their goals.
ESTIMADO SR, BRIAN TRACY
RECIBA MI MAS CORDIAL SALUDO,
SOY SEGUIDOR DE TODOS SUS CARTAS, UNOS DE SUS LIBROS, Y SEMINARIOS
PERO NO LOGRO ENTENDER, POR MAS QUE ME ESFUERZO, NO TENGO RESULTADOS POSITIVOS, CREO QUE AQUI EN MEXICO TENEMOS UNA ECONOMIA BASTANTE CRITICA Y COMPLICADA, EXISTEN NEGOCIOS, PERO LA GENTE NO COMPRA.
ME PREGUNTO COMO???
Y EN QUE O PORQUE ESTAMOS FALLANDO???
O REALMENTE NUESTRO PAIS ESTA EN DECADENCIA??
MUY ATTE.
ENRIQUE LLAMAS V.
SALUDOS DIOS LO BENDIGA.
Please make a Blackberry App too!!!!
Yeah this is very true. Focus and concentration are so important in completing tasks that if you get interrupted it takes a whole lot more time to get back into the ‘zone’ (500% more time!). That’s why I try to refrain myself from checking emails and IM before I finish my tasks. This concept is probably the key to success! Thanks Brian.
Have you made an “Eat that Frog” App for the Blackberry Storm or Storm 2?
I have read the Eat That Frog book too, I use it as a refresher whenever I need some more motivation.