How to Get What You Want by Helping Others Get What They Want, Part 2 of 4
A critical part of power and influence in your life and work revolves around the subject of “ownership.”?
When you have something that you want to get done, you “own” the job or task. If you simply tell someone else to do all or part of the job, they may comply because they are required to, but they will not accept ownership. As far as they are concerned, if the job is done well or poorly, it is still your job.
Highly effective people however, are those who have developed the ability to transfer the concept of ownership into the mind and heart of the other person. This is done by bringing the subject up in a casual way, discussing thoroughly with the other person, asking for his or her ideas and input, as well as suggestions on how best to do the job, and then giving the other person both the authority and encouragement to do the job within a certain time and to a certain standard.
“Leverage” is the key to great success. You need to be able to take your talents and abilities and multiple them times the talents and abilities of many other people if you are determined to accomplish great things and realize your full potential in life.
There are five keys to wealth and great success in our highly competitive society today. The first, which you have heard of for years is called “OPM,” or “Other People’s Money.” You will only be successful to the degree to which you can tap into, borrow and deploy the funds of other people. This is why it is so important that you accumulate your own funds and that you keep a meticulous credit rating throughout your life.
All success in life, in relationships and in business is based on the foundation of trust. As Benjamin Franklin has said, “Cash is money and credit is money, and the person who can call upon the credit of others has no limit to the funds at his disposal.”
All great fortunes and great success in life is built on the ability to attract and leverage the funds of other people. Every loan that you ever take out, from a simple credit card all the way up to the financing of a home or business, is based on the use of other people’s money. This is a key leverage factor that many people have used to go from rags to riches.
Another form of leverage is called “OPE,” which refers to “Other People’s Effort.” Your ability to attract people who will willingly work hard to help you to be more successful while they are helping themselves is a key to your success. If you want to accomplish great things in life, you must have the help and support of lots of other people. If you are going to work by yourself running a shoeshine stand or working a farm, you can get by with the limited efforts and support of others. But if you are going to achieve all that you are capable of achieving, you must structure your life so that you can tap into the energy and efforts of lots and lots of people, at all levels.
You will find that, at every turning point in your life, there is a person standing with advice, support, direction and resources. In fact, the more people you know, and who know you in a positive way, the more successful you will be.
You have heard it said that “success leaves tracks.” This means that you should find out what other successful people do and then do more of it yourself and you will eventually get the same results.
Well, when you look around you, you will find that the most successful people in your society are the ones who know, and who are known by, the greatest number of other successful people.
Of course, it is absolutely essential that you become the kind of person who both attracts and deserves the respect of others. The very best way for you to become a major player, an influence in your business and your society, is for you to become very, very good at what you do. This, more than anything else, will attract into your life the kind of people who can be extraordinarily helpful in advancing your life and your career.
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The third form of leverage that you can develop is called “OPI” which stands for “Other People’s Ideas.” One good idea is all you need to start a fortune. Every change in your life comes about when your mind collides with a new idea of some kind. A very small change in your thinking, or in your mental paradigms, as the result of your bumping into a new idea that enables you to see things in a different way can change the whole future direction of your life.
Successful people are those who are always organizing their life so that they are in the mainstream of ideas, rather than sitting on the shore watching the ideas flow past. They continually bombard themselves with books, magazines, articles, newsletters, audio programs as well as regular attendance at seminars and conventions.
The most successful people have learned that a single idea can save them weeks, months, even years of hard work and that the Law of Probabilities applies to the entire world of ideas. The more ideas you expose yourself to in a given period of time, the more likely it is that you will expose yourself to the right idea at the right time for you. If you bombard your mind with hundreds of ideas during the course of a year, you are much more likely to be successful than the person who reads little, listens to the radio and goes home and watches television at night. The odds are very much in your favor.
Next time, I will explain more secrets of getting what you want by helping others get what they want.
About Brian Tracy — Brian is recognized as the top sales training and personal success authority in the world today. He has authored more than 60 books and has produced more than 500 audio and video learning programs on sales, management, business success and personal development, including worldwide bestseller The Psychology of Achievement. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. You can follow him on Google+, Twitter, Facebook, Pinterest, Linkedin and Youtube.