Brutal Business Questions You Should Be Asking Yourself—But Are You?
The starting point of strategic planning is for you to develop absolute clarity about your current situation. Look at your overall business and ask, “What’s working?” and “What’s not working?” in every area.
What is your current level of sales? Break them down by product, product line, service, market, and distribution channel. What exactly are you selling, to which customers, at what prices, and with what level of profitability? Read the rest of this entry »


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