Webster’s Ninth New Collegiate Dictionary defines charisma as “a personal magic of leadership arousing special popular loyalty or enthusiasm for a public figure.”… Read more
The most pressing problem or need facing business owners today is the ability to attract more customers and make more sales.
Fortunately, based on our work with more than ten thousand businesses, of all sizes, in 55 countries, Mark Thompson and I have discovered seven essential factors to help you maximize your profits in any market, including today…. Read more
Problem solving skills are the key to business success and business communication.
Entrepreneurship is the art of finding profitable solutions to problems. Every successful entrepreneur, every successful businessperson has been a person who has been able to identify a problem and come up with a solution to it before somebody else did. Here are the five rules for entrepreneurship and business communication.
When you decide to start your own business, you can do it impulsively because of a significant emotional experience or event in your life, like the loss of a job or the appearance of an opportunity, or you can do it slowly and deliberately by spending several weeks or months in study and preparation. In either case, investigate before you invest. … Read more
When you begin your business, you must practice the “Two times, three times rule.” This rule says that, no matter how conservative your financial projections, everything will cost you twice as much as you have budgeted for and everything you do will take three times as long…. Read more
When you decide to start your own business, begin by reading several books on small business formation. Some of the best books ever written are on the bookstands today. Read about every single aspect of market planning, market research, financing, delivery and distribution systems, people, processes, promotion, advertising and especially sales.
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How do you find a business? There are a hundred different ways. But the most important of all is that you get into something that you really like, enjoy and care about. Passion is the critical factor in determining small business success…. Read more
In a time of rapid economic expansion, in all directions, it is easier and more possible for you to start your own business and to be successful than it ever has been before. The good news is that, every single different type of person, from every single background, with every single limitation has started and built a successful business. And so can you. The most important single quality in starting and building your own successful business is courage. Like the Starship Enterprise, you have to have the courage to go where no one has ever gone before. No matter how many other people have started and built businesses, when you embark on your first business, you will feel like you… Read more