Asking Questions to Win Sales: How to Improve Your Effective Communication and Listening Skills

In sales, the most important factor to effective communication is for you to improve your listening skills. You must learn to start asking questions and listen attentively, without interruptions. As a rule, you pay attention to people you most value.  When you pay close attention to another person when he or she is speaking, you signal to that person that you very much value him or her and the content of their comments. This is very flattering to another person and it causes them to respond warmly to your attentiveness…. Read more

Relationship Selling for Sales Success: 3 Keys to Building Customer Loyalty

The success of a business or a sales career depends on relationships selling and customer loyalty. In today’s competitive market, customers are very difficult and expensive to acquire and they can represent tremendous value to an organization.  In fact, customer satisfaction can be the most valuable single asset that a company can acquire during its lifetime. Your job, no matter where you are in the private sector, is to help your company attract, acquire and keep customers indefinitely.  They make all the difference between success and failure…. Read more

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