Factors of Risk in Selling

The Critical Factor: Risk
The critical factor in selling today is risk. Because of the continuous change, rapid obsolescence, and an uncertain economy, the risk of buying the wrong product or service has become greater than ever before.

One of our powerful needs is for security, and any buying decision that represents uncertainty triggers the feeling of risk that threatens that security.

There are four main factors that contribute to the perception of risk in the mind and hear of the customer…. Read more

3 Laws of Business Success

There are certain laws of the universe that are working whether you know about them or not. They may even determine some of your success in business and life. Below are just 3 of the business laws to consider for success…

Law #1: The Law of Purpose
The purpose of a business is to create and keep a customer.
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4 Ways to Change Your Life and Your Business

You have heard the old saying, “The more you do of what you are doing, the more you will get of what you’ve got.”

Your goal should be to make the current year the most productive and highest paid year so far, until the next year comes along. To achieve this goal, you are going to have to do something different from what you are doing today.

There are only four ways that you can change your life and your business. Here they are:
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The Butterfly Effect

It has been said that, “A Butterfly flapping its wings in Peru can start a change in the weather that leads to a typhoon in China.”

The application of this idea is that a casual meeting with a new acquaintance at can have major long-term effects on your sales and your life.

At every turn in the road of your life, there will be a person standing there helping you or hurting you, guiding you or blocking you, giving you good or bad direction.
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7 Steps to Successful Goal Setting

Your ability to set goals and make plans for their accomplishment is the “master skill” of success. The development of this ability and your making it a lifelong habit will do more to assure high success and achievement in your life than any other skill you can possibly learn.

As with anything, you only own the process of goal setting by learning it and then by applying it over and over for yourself until it becomes automatic, like breathing in and breathing out. Your goal must be to become a continuous goal setter. You must become so clear and focused about what it is you want that every single hour of every day you find yourself doing things that are moving you in the direction of your own choosing.
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