People Don’t Buy What You Do, They Buy Why You Do It

One of the biggest mistakes I see people make is going right to the features and benefits of a product or service before asking great questions and finding out why someone wants or needs something. This Ted Talk video by Simon Sinek is priceless and applies to salespeople in any industry because it deals with the core of how our brain operates. People buy from people they know, like and trust. Watch this video and apply the lessons to your industry. FREE SUCCESS TOOL: Overcome any objection with these 23 closing techniques.

Here’s Why You Haven’t Achieved Your Goal Yet

Simply put, successful people are goal-setters. Goal-setting applies to every area of our lives. We set goals for our careers, relationships, families, finances, etc. Our ultimate goals, however, set the course for our lives. The ultimate goals define the direction that we go in.

Unfortunately, some people never achieve their ultimate goals in life. They limit their self-confidence and they limit themselves.

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How To Start Writing a Book by Choosing A Winning Message

When you write a book, where do you start? You have the ambition to start writing a book, but you’re not sure how to structure it, right? Don’t worry, you’re not alone. In fact: I’ve written 72 books and I publish 4 or 5 books a year with publishers worldwide and this is the main question that I get asked. How to Start a Book When I decide to write a book, I’ll sit down with a blank piece of paper and I’ll lay out the entire book on paper without reference to any resource material. I can then write the whole book from beginning to end without even using my notes. I’ll design a book by organizing the chapters… Read more

How To Be Magnetic To Your Prospects

This is a follow up to a previous post.  If you haven’t read this first,  I would encourage you to do so by clicking here. I wanted to go a little deeper on selling from the inside out versus the outside in.  I hope you had a chance to watch the video below from my good friend, Lanny Morton. He is explaining the key to happiness in life which is something I think everyone wants. What he doesn’t mention in that video is that the concept of BE – DO – HAVE is also critical to sales. FREE DOWNLOAD: Overcome any objection with these 23 closing techniques. Have you ever encountered a waiter who was having a bad day and… Read more

3 Biggest Leadership Mistakes People Make Today

One of the best leadership qualities that a manager can have is the ability to build up self-esteem, self-confidence, and self-respect in others. As a leader, your choices affect your entire team, especially your leadership mistakes.

However, we’ve all had bad bosses who do just the opposite. Today, I am going to identify 3 of the biggest leadership mistakes people make and provide some solutions.

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