7 Key Strategies to Catapult
Your Business in Any Market
Two Business Greats Combine Forces to Show You
How to Take Your Business from GOOD to GREAT!
“The ideas, strategies and tactics in this book will catapult you from where you are to
where you want to be, faster and easier than ever before.”
~ John Assaraf, Bestselling author of The Answer
Dear Business Builder,
Has business success been eluding you? Or maybe you've enjoyed success despite the recession, but now you're concerned about your future.
Well you have every right to be.
You see, the business world is about to change drastically— and you must be ready to change with it or perish. Harsh words, I know, but the truth can be that way.
But what if there was a success formula that always worked? A key which, when used, would unlock the simple, yet sometimes elusive, secrets of building a rock solid business future.
The kind of business that weathers any storm. A business that flourishes profitably for as long as you want— In any economy.
And what if you could borrow from the combined knowledge of some of the world's greatest business minds along the way? Think of it as your backup management team without the overhead cost.
Successful business builders have blazed a trail of success before you. All you have to do is follow the trail markers they left behind. Just follow their success trail.
That's what you've done in the past. But will it be enough to conquer tomorrow's brave new world order?
The time for theory is over! It's time for affirmative action.
We are about to enter a bold new world order for business. If you miss this then you will miss out on what could be the most remarkable period in history to be in business.
What I'm about to share with you will give you the breakthrough you've been looking for.
It's called "Now, Build A Great Business." And it will change how you perceive your business, forever.
Could be the most important book you ever read.
"If you want to know the secret to building a great business, this is the most important book you can read. Brian Tracy and Mark Thompson go straight to the heart of what it takes and how to do it."
Jack Canfield, Bestselling coauthor of the Chicken Soup for the Soul series
Propel Your Business Profitability into the Next Millennium
Here's how this book came to exist...
I got together with my friend Mark Thompson (Former Chief Communications Officer for Charles Schwab, a world-renowned executive coach, expert on innovation and customer engagement) and we interviewed the most successful business owners we could find and gleaned their best secrets.
Next, we reached into our own treasure chest of success strategies gleaned over the last 4 decades and pulled out the ones that apply most to today's crazy business world.
This is my all-time best business book ever. In it, we reveal what you absolutely must do today to propel your business profitably into the next millennium.
Now, Build a Great Business!
Inside, you'll find a hard-core business reality check. In 215 pages and 7 carefully designed chapters, you will discover what it's going to take to succeed in the coming economic meltdown.
It starts out with the cornerstone to all business success. From there it builds on this strong foundation to give you a rock solid guide to building your own business on solid ground.
As the book unfolds, I share the stories of other successful business owners who just like you had a dream and went for it. People who foresaw the coming business upheaval and prepared themselves to prosper in spite of it—these are real-life examples!
In just 7 succinct chapters, Mark and I lay out a clear, powerful, relevant and practical solution to guiding your business through the maze of uncertainty which lies ahead.
You'll learn how to:
- Become a Great Leader—get superior results from everyone around you
- Attract and Keep Great People—build peak-performing teams
- Develop a Great Business Plan—structure your business to maximize every resource
- Offer a Great Product or Service—identify exactly what your market needs
- Deliver Superior Customer Service—make service your key competitive advantage
- Create a Great Marketing Plan—position your business as the preeminent provider
- Perfect Your Sales Process—motivate customers to buy again and again
Whether you are a seasoned business pro or an aspiring entrepreneur you will find this book a most valuable—No Hype—business tool.
Why We're Qualified to Help You...
Let me reintroduce myself...my name is Brian Tracy. For the last 3 decades I've devoted my life to helping people just like you (business owners) attain personal and business success.
Not just success, but the success key itself. Once you insert this key into your business you will unlock a whole world of profitability missed by many.
Together, with my good friend Mark Thompson, we have put together, what I think you will find, a most compelling guide to your future business success.
Please let me share a little background with you before we get started so you know where I'm coming from. If you're a regular reader please bear with me.
I have consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 53 other countries worldwide.
I have studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. I am a top selling author of 70 books that have been translated into 38 languages.
I have written and produced more than 400 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 27 languages.
I speak to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations.
I provide talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology to bring about immediate changes and long-term results.
Prior to founding my company, Brian Tracy International, I was the Chief Operating Officer of a $265 million dollar development company. I've ranged successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting.
I've also conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.
I've traveled and worked in over 90 countries on six continents, and speaks four languages. I'm happily married and have four children. I'm active in community and national affairs, and am the President of three companies headquartered in San Diego, California.
I don't tell you all of this to brag, I want you to know that I am in a qualified position to teach you about building a successful business.
And now let me introduce my friend and co-author Mark Thompson.
Mark Thompson is a world-renowned executive coach and an expert on innovation and customer engagement. He is an active angel investor in over 20 industries and author of the best-selling business book, Success Built to Last.
Former Chief Communications Officer for Charles Schwab & Co with five million client accounts with over $800 billion in client assets, he also served as Senior Vice President of the Schwab Client Experience.
Later, as Executive Producer of Schwab.com, he created and hosted the Charles Schwab Leadership Series with dozens of great innovators, from Warren Buffett to Steve Jobs.
Mark is a rare speaker who has been a senior corporate executive, entrepreneur, business school coach, board member of a dozen Fortune 500 firms and Forbes called him "a venture investor with the 'Midas' touch."
Alright! Now you know where we're coming from and why we're qualified to help you.
Relevant, powerful, clear and practical
"I have long since marveled and respected Brian Tracy and Mark Thomson for all of their business and life wisdom. You will find this book relevant, powerful, clear and practical. This will surely help many leaders fine tune their business and help create some brand new ones bound for greatness!"
Steve Rodgers, President/Owner, Windermere Exclusive Properties, and former CEO of Prudential California Realty, a division of Berkshire Hathaway
A Special Note to My Readers
If you're a Brian Tracy subscriber, you know by now that your success is my ultimate goal. Every product I produce, every seminar I teach, and every book I write have one thing in common. To help you succeed, both personally and in your business or career.
You are the lifeblood that keeps me going. Your success is my prime motivation.
And if you are a regular blog reader, then you're aware of my recent bout with cancer. Using the best holistic, medical and natural alternative treatments, combined with your kind wishes and prayers, plus my own belief in mind power, I've beat the cancer.
But... one important thing I realized, is sometimes it takes a life and death experience to make you face your own mortality. It did for me, and as a result I took a serious look at my bucket list.
If you've seen the movie with Jack Nicholson and Morgan Freeman, you'll understand; if not, get it and watch it. It will open your eyes to new possibilities.
While I've been fortunate enough to have checked off many items—the one thing I want most—my secret dream, if you will, is to have a New York Times #1 Best Selling book.
Sure I've written 55 books, and some have indeed been best sellers, but I still haven't reached my goal of number one on the New York Times list.
Here's How We Can Help Each Other...
Since your ultimate business success is my biggest goal, I want to offer you the opportunity to let me help you through these uncertain economic times. Think of it as my economic recovery package for you.
I couldn't do what I do without you. If my teaching didn't work, neither one of us would be here now.
But now I need your help...
I can't do it without you. And so I'm coming right out to ask if you'll help me achieve my lifelong dream.
Your help and support can make reaching NY Times #1 Best Seller list a reality.
And in return, if you help me out and purchase at least one copy before the release date, I'll give you THOUSANDS of dollars worth of BONUSES from some of THE masters in business...
I'm sure you've heard of people like Bill Gates, Sir Richard Branson, Warren Buffet, Michael Dell, Marshall Goldsmith, and John Assaraf...and I'm just getting started.
I'm not sure if you are aware of how book publishers operate, but it goes something like this...
Once they accept your book proposal, they then take charge of nearly every aspect of the publishing process. Everything from editing to sales.
My friend Mark and I lobbied the publisher to allow us the right to pre-sell our own book. They agreed, but we have to do it before their release date.
November 17th is the official publisher's release date. But in order to make the bestseller list, I have to sell out the book before November 17th.
After that date they take control again. We only have one shot to get this right. I know it sounds crazy, but it's standard in the publishing business.
That's why I need your help now.
Since my publisher, Amacom, controls most of the promotional aspects of marketing the book as I just mentioned— I had to really fight just to write you this letter.
I'm going out on a limb here to ask a favor of you to help me succeed.
My new book retails for just $24.95, and although the publisher will not deliver it before the November 17th release date, I'm asking you to do me the small favor of purchasing at least one pre-order copy now.
It will arrive in time for the holidays. Plus it would make a perfect gift for your family , friends and staff. Why not get your whole team on the fast track to success by giving them each a copy?
If you will help me to achieve my goal, I'm more than happy to return the favor.
I've arranged for you to have some VERY EXCLUSIVE bonuses when you decide to pick up a copy of my book.
This includes THOUSANDS worth of bonuses from...
- Mark Thompson—World-renowned Executive Coach, former CCO of Charles Schwab & Co.
- Marshall Goldsmith—World authority on Leadership and Business Success
- Sir Richard Branson—British Industrialist and founder of Virgin, a venture capital organization
- Warren Buffet & Bill Gates—Business Experts who rank 2nd and 3rd on Forbes' list of billionaires
- John Assaraf—Personal and Business Success Guru and star of "The Secret"
- Michael Dell—Founder of Dell, one of the most profitable computer companies in the world
And there's more where that came from!
What you've been waiting for!
"Entrepreneur alert: Now, Build a Great Business! is the book you've been waiting for! Mark Thompson and Brian Tracy explain the seven keys to business success through inspiring examples and solid advice. I wish I'd had this book when I started my company many years ago!"
Harvey Mackay, author of the #1 New York Times bestseller Swim With The Sharks Without Being Eaten Alive
Read, absorb, and use the eclectic wisdom!
"Now, you are invited to read, absorb & use the eclectic wisdom of the world's greatest business thinkers to make your business insanely great."
Mark Victor Hansen, Co-creator, #1 New York Times best selling series Chicken Soup for the Soul ®, Co-author, Cracking the Millionaire Code, The One Minute Millionaire, and Cash in a Flash, Author, Richest Kids in America
Will you please say yes and help me make a dream come true? Remember, it's only possible with your help.
Thank you in advance for your support!
To your everlasting success,
About to become a New York Times #1 Best Selling Author
P.S. Remember, you must act quickly to qualify for all these FREE Bonus Gifts worth thousands of dollars, for just the price of the book...so order today!
Dr. Marshall Goldsmith is a world authority in helping successful leaders get even better � by achieving positive, lasting change in behavior: for themselves, their people and their teams.
Free resources include: 4 Ingredients to Building Success, Delegate More Effectively, How Entrepreneurs Should Handle Succession, and How to Keep Good Employees in a Bad Economy.
Sir Richard Branson
Sir Richard Branson is a British industrialist, known best for his successful companies under the "Virgin" brand name and their products. He is also famous for his extreme world record breaking attempts.
Listen to Sir Richard Branson talk about the early days of Virgin. (mp3)
John Assaraf is one of the experts featured in the hit film and book The Secret, and helped launch it into a worldwide phenomenon. John is also one of the Marshall Goldsmith School of Management's Distinguished Thought Leaders.
Listen and follow along in this mp3 & PDF series entitled, "Reaching Your Ideal Customer".
Michael Dell is the founder of the computer company Dell, Inc. He created one of the most profitable computer companies in the world with annual sales of up to $50 billion American dollars.
Listen in as Dell talk's about the startup of his company. (mp3)
Warren Buffett & Bill Gates
Bill Gates and Warren Buffett rank second and third respectively on Forbes� list of billionaires. And while both have been involved in philanthropy for quite some time, it was only recently that they launched The Giving Pledge, a challenge directed toward the country�s wealthy to give away majority of their wealth to charitable causes. Today, 34 billionaires have signed on.
Hear how the two richest guys on earth make success last. (mp3)